A little coffee break
Here’s a simple way to validate your startup idea: take a piece of paper, and write out the names of 5 people that need your product.
Just 5 people.
This is an effective test, because it makes it real. If you built this thing, who would buy it?
Can’t think of 5 people? That’s a red flag. Are you targeting a product at a group of people you don’t yet have a connection with?
“Having a connection…